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What is an Affiliate

The RPGShop.com Affiliate Program is an easy and exciting way for you to work with us to enhance your site and to sell products from your site. By simply linking to RPGShop.com, you can earn generous referral fees simply by having visitors click from your site to RPGShop.com to purchase items. RPGShop.com handles all of the customer service, billing, fulfillment, shipping, and tracking of sales generated from your site.

On the Soap Box:

As you all probably know, an Affiliate program is a method used to get you (a webmaster) to send customers to a store. In return you typically get 5-15% commission paid quarterly if over a minimum amount... The "trick" that most other sites keep from telling you is that once someone visitors your site to finds out about a place to buy their stuff, they rarely come back to your site to use the same link though to the store. Usually, they will just bookmark the store and return directly. Most of the time people don't make a purchase during their first visit to an online store. So you are out the commission. Worse still, if someone becomes a member of this online store, they usually get their own discount and bypass your earning anything off the referral.

Another big problem with affiliate programs is that unless you are actively displaying new and current products for sale on your site (with an image), most people just plain don't click on the affiliate link anyway. If you are using very popular associate program (such as the big online book stores) not only do you get poor referral fees unless you directly link to specific product, but everyone else in the world is also lining to them. Therefore you offer the shopper nothing that they can't get at 100 other sites.

Some of our largest direct RPG competitors have affiliate programs... but they rarely actually send checks out on time, or at all, or worse still even bounce them. These companies are having problems mainly because of their deep discounting business model. The margins just aren't there and their funding is running out. Add to this, a typical customer service department that takes days to answer your questions or that won't even tell you that something you ordered is on backorder (until you call a month later).

Why we are better:

RPGShop.com makes you a few simple promises:
  • Customer service is our number one concern. We'll answer most mail sent to us within a few hours - never more than 12 hours.
  • Your account will have instant access to your order status, 24 hours a day. You'll also be provided with an order and affiliate history report.
  • We will make it very easy to promote sales through your affiliate links. We know your time is valuable, so why should you be expected to constantly update your page links just to get some commission?
  • While wanting to offer an effective affiliate program for marketing, we don't want to get into the same deep discount black hole as our competitors. We would prefer to offer a more "fair" commission awarding system.

How we are better:

  • Affiliates are given a link through to the main catalog site that tracks where a customer comes from. We'll use a combination of session variables and cookies to store this information for 7 days. If that customer returns/buys any time during that 7 days since the initial link through, you will be awarded full credit for their purchases. Even if they become a member or return another day without using your affiliate link.
  • We will provide you with a sophisticated random product/icon display link as well as a random product/review link to place on your site. It is as simple as adding an image to your page! See the right side of our sister site RPG Host. These programs will display an ICON of a of a random product on your site and if the user clicks on it, they'll be taking to more information about that product. If they buy that or any other item in the next 7 days, you get credit! The images displayed can be tailored to your site by setting the category of product you want to display.
  • Only qualified webmasters will be allowed to join the affiliate program. This isn't going to be "hard" to join, just requires you to have a site we don't mind displaying our products on. We will thus verify that affiliates HAVE a website and have posted the link. There will be a separate sign for this, it is not automatic for every member like some other sites who dilute your referrals.
  • Affiliates will earn a 10% commission on all sales tagged to their link through (up to 7 days after). This commission will only be paid in the form of CREDIT in the on-line store. This is completely automatic on every sale that is shipped and 30 days old. Ok, store credit isn't as good as cash, but you can use your store credit at any time and don't have to wait to get paid (no minimums). Store credit is used for many reasons, mainly to keep us from the headaches of send you a check (and thus we would obviously never bounce one) and because the profit margins in this industry are so low, we have to do this to award you with a decent referral fee percentage. At a later date we my consider sending a cash payment at a reduced percentage.
Interested in being a part of this great deal?

Click Here To Join




Example Affiliate Info Page:

 My Affiliate History (#1)    My Affiliate History  
 No.   Order Date   Status   Total   Earnings 
 01.   27th November, 2000   Pending   $38.41   $0.00 
 02.   12th October, 2000   Shipped   $53.21   $5.32 
 03.   01st September, 2000   Shipped   $26.90   $2.69 
NOTE: An order must be more than 30 days old and have a status of 'Shipped' and have been purchased by someone other than yourself, before you will be awarded credit.
 
 Total Earnings:  $8.01 
 Credit Used:  -$2.69 
 
 Remaining Credit:  $5.32


HIT: Number of visitors to our site because of your link (includes direct return visits)
CUSTOMER: Number of accounts created by people you referred us.
 
 Referral Hits:  23 
 Referral Customers:  12 


Below is where you can customize the random product icon display program for use on your website... Select all the types of product images you would like to see on your site. If you want to restrict the display to only specific categories or manufacturers, then select the checkbox for that and pick a few categories or manufacturers from the drop box. Note that only items in the specified category are shown and not items that might be found in it's sub-categories). When done making changes, press the UPDATE button.
 
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